Dave the Gooner has entered the debate on Wad Blog. In his opinion, the real strength of commercialised blogs is their ability to hit a clearly defined target demographic. A large number of hits, although possibly desirable does not necessarily translate into good business.

His argument is logical, well laid out and definitely worth a look.

Question; What is a Blog?


For anyone who has not heard of the term blog, what is a blog, tends tends to be the first thing they ask, after some consultation among ourselves as to what is a blog, we felt the best explanation including a historical explanation of what is a blog comes from Wiki.


So what is a Blog ?


Well a blog is a website in which journal entries are posted on a regular basis and displayed in reverse chronological order. The term blog is a shortened form of weblog or web log. Authoring a blog, maintaining a blog or adding an article to an existing blog is called "blogging". Individual articles on a blog are called "blog posts," "posts" or "entries". A person who posts these entries is called a "blogger". A blog comprises hypertext, images, and links (to other webpages and to video, audio and other files). Blogs use a conversational style of documentation. Often blogs focus on a particular "area of interest", such as Washington, D.C.'s political goings-on. Some blogs discuss personal experiences.


Blogs can be hosted by dedicated blog hosting services, or they can be run using blog software on regular web hosting services. In the early 21st Century, blogging has quickly emerged as a popular and important means of communication.

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It is our sincere belief that ‘Micro-Media’ is the future of all media – whether it be subject specific magazines; TiVo; Genre Radio or The Internet. People are increasingly able to find media outlets that support their own specific fields of interest and can tailor their entertainment to their own desires.


Big Blog Media is an attempt to address this trend by a group of guys with an entirely varied range of interests, but with a common interest in The Net. We all came to blogging in different ways but have pooled our (*cough*) ‘talents’ to see how far we can take this thing.


Of course, we’ve launched with something more than a respectful nod to commercialism in that many of our start-up sites are aimed at a more populist culture than perhaps we represent ourselves, but as Dave the Gooner put it; “A record label needs boy bands in order to fund their more culturally valid artists”.


So where do we find our niche? Well, we’ve decided that the best way to go is to start with a completely ‘open-minded’ approach. If you’ve got an interest or an opinion, you can blog here. We’re all about giving space to a huge plethora of outlooks.


Whatever your area of interest, if you want the space to express them, let us know.


We’re new, so we don’t mind if you are. Get in touch with us:
James@bigblogmedia.com